CTI helps ISP Masterra.ru to improve service quality
ISP Masterra.ru has set a goal to create a system that allows to qualitatively improve the level of services that they provide. CTI experts have developed and implemented software and hardware to provide Masterra.ru subscribers with access to NTV-Plus multimedia services. As a result of this project the client had the opportunity to provide their users with interactive TV services.
Masterra.ru subscribers have got access to Telegid service that offers TV listings schedule, movie and show annotations. Parental Control option allows subscribers to protect children from inappropriate content. Also, users have access to RSS feed reader, Yandex maps, photo albums in Google Picasa and Twitter (microblogging service).
«Thanks to hybrid TV solution developed in collaboration with NTV-Plus, Masterra.ru has obtained new service with premium content which undoubtedly have a positive impact on the growth of subscriber base. The uniqueness of solution lies in the fact that it takes minimum time and budget for provider to launch pay TV service. At the same time the subscription cost starts from 29 rubles per month for 90 channels, « said Dmitry Mironov, the Head of cooperation with telecommunication companies in CTI.
«We were very pleased to work with CTI. The company has implemented all proposed solutions within a short time in full measure. We are sure that this project will ensure service quality improvement, as well as increasing of subscriber base," said Victor Wang, Masterra.ru CEO.
CTI chooses an individual approach to objectives and goals of each customer. The long integration experience of innovative solutions combined with flexibility in meeting customer needs plays special role in successful implementation of projects.